svarupananda | स्वरूपानंद
Shri Krishna is both the bliss and the enjoyer of the bliss. His svarupa shakti enables Him to enjoy His own sweetness. This form of bliss is called svarupananda (Devanagari: स्वरूपानंद ISO15919: svarūpānaṁda).
Reference: Who am I? Who is Mine? Vol. 1, Ch. 3